Strong communities don’t happen by accident. They’re built through everyday choices, meaningful connections, and a shared commitment to supporting one another. At Carter Notary, supporting local businesses and organizations is more than a value; it’s a way of contributing to the long-term strength and resilience of our community.
That belief is at the heart of Think Local First (TLF). And it’s one that Beverly Carter, founder and owner of Carter Notary, has proudly supported for more than a decade. This marks an exciting new chapter as Beverly has stepped into her role as President of Think Local First, bringing her passion for community, leadership, and the motto—Momentum—to the forefront.
Leading by Example
For Beverly, supporting local isn’t just a message. It’s a way of doing business and living in the community.
At Carter Notary, local support shows up in meaningful ways. Beverly intentionally purchases products, services, and experiences from local businesses to gift to Carter Notary clients. She also uses her platform, which reaches thousands of readers, to spotlight fellow Think Local First members and amplify the stories of independent businesses across Greater Victoria.
“The timing is right to build real momentum behind Think Local First’s long-time message,” Beverly says. “Not only shopping locally, but supporting local businesses and organizations more broadly. We can all do a small part to strengthen our economy.”
What is Think Local First?
Think Local First is a non-profit society made up of passionate volunteers, each a small business owner or representative, who believe in the power of local. The organization champions independent businesses and helps consumers understand the ripple effect created when they choose local.
From keeping money circulating within our economy to sustaining the vibrant shops, services, and experiences that define Greater Victoria, the message is simple and powerful: when you support local, we all thrive.
With more than 150 members across the region, Think Local First is more than a network. It’s a movement connecting businesses, organizations, and the community that makes it all possible.
How Supporting Local Benefits Everyone
Supporting local businesses goes far beyond a single purchase. It creates a ripple effect that touches every part of our community.
It strengthens the local economy.
When you spend money at a locally owned business, more of those dollars stay right here—supporting jobs, local suppliers, and community services. This creates a healthier, more resilient economy that benefits everyone.
It creates jobs and opportunity.
Local businesses are major employers and often provide first jobs, flexible work, and long-term careers. A thriving local business community means more opportunities for people of all ages and backgrounds.
It builds stronger relationships and trust.
Local businesses are owned by people who live here, raise families here, and care deeply about the community. Supporting them fosters connection, accountability, and a sense of belonging you don’t get from big-box or online-only retailers.
It keeps our community vibrant and unique.
Independent businesses shape the character of Greater Victoria, from the cafés we gather in, to the professional services we rely on. Supporting local helps preserve the diversity, creativity, and personality that make our region special.
It supports community giving.
Local businesses are often the first to sponsor events, donate to fundraisers, and volunteer their time. When they succeed, the whole community benefits through increased support for local causes and initiatives.
Five Free Ways to Support Local Right Now
Supporting local doesn’t always require spending money. Here are five easy, free ways you can help build momentum in our community:
- Attend a free local event
Seasonal markets, pop-ups, and community gatherings create energy and connection. Bonus points if you bring a friend! - Share on social media
Share a post or tag a local business or organization you love. Your voice carries more influence than you might think. - Spread the word about Think Local First
The more people who understand and share TLF’s vision, the stronger our community becomes. - Leave a glowing review
Take two minutes to leave a five-star Google review for a business you appreciate. Your words help build trust and visibility. - Volunteer
Give your time to a local organization or non-profit you believe in. It’s one of the most impactful ways to support your community.
Did You Know?
A small shift toward local with your time or money has a big impact. A 10% increase in shopping local can create 14,150 jobs and add $4.5 billion to British Columbia’s economy.
Be Part of the Momentum
Beverly invites you to be part of the momentum. Whether it’s choosing a local business, sharing a story, or volunteering your time, every action matters.
When you support local, you’re helping build a stronger, more resilient community.
You can download this pdf to see how many local Victoria businesses you have supported.